It's a place on Roblox where fans of the sportswear brand can gather to "participate in games such as tag, the floor is lava, and dodgeball with their friends" -- or "design their own mini-games ...

Roblox shares were priced at $45. They closed the first day of trading up 54.4%. Since then, they’ve lost 20% of their value, but not before hitting an all-time high of $141.60 in November.

A new report alleges that Roblox has been artificially inflating its player count numbers. This follows after Roblox self-reported major financial losses despite alleged player growth.