As the immersive gaming platform scales its advertising and ecommerce offerings, Campaign explores how brands can best leverage the platform and the ethical implications to consider when targeting its ...

Get ready for the next stage of metaverse-aligned ads, with Google launching new ad space within Roblox as the first of its gaming in-world promotions.

If you play mobile games, then you're probably familiar with rewarded ads, and since Roblox is very much accessible through its Android app, it isn't all that shocking to see the platform catch up ...

Roblox is rolling out in-game virtual billboards that will show video advertisements to players. The gaming platform has confirmed that these ads will help it to draw revenue from its games that ...

As the immersive gaming platform scales its advertising and ecommerce offerings, Campaign explores how brands can best leverage the platform and the ethical implications to consider when targeting its ...

While it's unlikely every creator will use rewarded ads, now that they are about to launch on Roblox, expect to see the practice used more and more in your favorite Roblox games.