Unity has fully migrated its ads network to new AI ad platform Unity Vector, with all iOS and Android traffic now running on the platform.

The findings In 2022 thus far, Consumer Acquisition has reported that mobile in-app purchase revenue has grown globally across Unity games by 32 per cent. In terms of rewarded video ads, 62 per cent ...

Unity IAP, which enables in-app purchases across stores with a single unified application programming interface, will help developers port their in-app purchases directly to the Xiaomi app store.

Following the Office of Fair Trading’s recent announcement it will investigate in-app purchases in children’s games, we surveyed the top 400 grossing titles on the App Store and Google Play.

Going back to the birthday celebration sale, Amazon is putting a select number of apps in their store up for sale for a limited time, along with a sort of cash back type purchase on IAP.

Apple has defended its In-App Payments policies to the government of Japan, insisting that it is more than a payment processing feature, and that its App Store commission rates are "reasonable." ...

Apple's new guidelines for its App Store still feature several roadblocks, preventing Microsoft from running its Cloud Gaming app on iOS, including the in-app purchase (IAP) and more.

IAP SKU The app store economy has grown to $170 billion, which presents enterprises with a tremendous revenue opportunity. Unfortunately, brands and publishers are often unable to maximize their ...

Apple is contacting developers about upcoming tax and price updates for a few countries, including Canada, Romania, and ...